What Every Plan Covers
Every maintenance plan includes the automated foundation your site needs. Weekly updates to WordPress core, plugins, and themes, tested in staging before going live. Daily offsite backups stored for 30 days with verified restore procedures. 24/7 uptime monitoring with 5-minute checks and immediate alerting. Security scanning, firewall rules, and malware removal. SSL certificate management and renewal. A monthly PDF report showing site health, uptime percentage, and any issues resolved.
These services run continuously whether you are awake or not. Having a strategy for protecting your website content is part of the foundation. If your site goes down at 3 AM, the alert goes out and diagnosis starts. Plugin updates are tested in staging first, so a broken contact form shows up there instead of on your live site. The technical foundation is the same across all plans. The difference is what happens above that foundation.
What the Growth Plan Adds
The Essentials plan keeps your site alive. The Growth plan keeps it working for your business. That means 1 hour of content updates every month: new team member photos, updated pricing, seasonal promotions, holiday hours, a new service you added. Without a maintenance plan, each of these changes means emailing a developer and waiting. With Growth, you send the request and it goes into the queue with priority.
Growth also includes proactive performance optimization. Instead of waiting for your site to slow down, the plan monitors Core Web Vitals, optimizes images, and tunes caching to keep your pages loading fast. For businesses that depend on Google rankings, page speed is a ranking factor that degrades over time without active management.
When You Need a Custom Plan
If your website handles payments, patient data, appointment bookings, property listings, or user accounts, you need more than automated updates. Custom web applications, e-commerce stores, and multi-location sites have third-party integrations that can break, compliance requirements that change, and user-facing functionality that needs monitoring beyond uptime checks.
Custom plans include scoped development hours for feature work, API monitoring for integrations like payment processors and scheduling systems, and a monthly strategy check-in to plan upcoming changes. The scope and price are based on your specific technology stack and business requirements. The website cost planning guide covers how to budget for ongoing maintenance alongside initial build costs. Your site gets audited first, followed by an honest recommendation.
No Contracts, No Surprises
Every plan is month-to-month with 30-day cancellation notice. No annual commitments, no setup fees, no hidden charges. If you need to pause during a slow season, you can. If you need to upgrade because your business grew, the switch is immediate. You keep your site, your backups, and your data regardless of plan status.